KINGS Comics is Australia's most well-known comic book and pop culture specialty store. Recognised internationally, KINGS Comics retails the widest range of comic books and graphic novels in Australia, as well as a comprehensive range of current collectible merchandise. KINGS is Sydney's premier pop culture destination and since 1986 has led the way creating awareness of the comic book industry and delivering comics retailing initiatives to many customers.
KINGS Comics started as a mail-order service back in the 1980s by owner George Vlastaras. However in 1986 he decided to open a retail store in a below street level location in Elizabeth Street, Sydney and things have never been the same. KINGS Comics immediately stood out from other comics' retailers of the time by offering exceptionally high levels of friendly customer service, easy to place subscription services and a broad selection of products.
KINGS Comics quickly became the industry leader in the late 80s, developing Australia's first computerised retail program to cater specifically to comics-retailing.
Over the years KINGS has implemented other innovative customer focused initiatives:
OzCon - Australia's Premier Comic Book Convention:
In the early 90s KINGS Comics again took the lead in promoting comic books to the general public by initiating OzCon, Australia's Premier Comic Book Convention. By partnering with major comic book publishers and other entertainment media companies the event furthered the growth in collectibles and trading cards. OzCon also brought to Australia a huge range of international comic book creators, giving Australian fans a rare opportunity to meet comic book legends. OzCon was the first convention of its kind to be held annually in Australia and was showcased each year in Sydney from 1992 to 1998.
The KINGS Premier Gold Club
The KINGS Premier Gold Club is a loyalty programme offering customers not just discounts, but access to other KINGS special services and offers. Originally designed for our growing loyal comic-subscription customer base, the club is now being effective in offering our growing pop culture collector base a competitive purchasing advantage against overseas competitors.
KINGS Comics Online
KINGS Comics has had an online presence since 1996. The website has evolved from a very simple information based page to a fully integrated online shopping experience. We are continually changing and enhancing its features as we learn more about our customers and what they want to see in an online store. The website allows us to promote and sell to an even greater World-wide customer base - it enables customers to easily order and reorder hard to find titles as well as the weekly news releases, but have the convenience of speedy, low cost home delivery. Our complimentary weekly e-newsletter and social media forums (Facebook,Twitter, Instagram) allow us to keep our customers informed about all the latest happenings and releases in the comic book world.
KINGS on the Road
KINGS Comics continues to promote itself at various pop culture events across Australia. Our 'on-the-road' mini-store offers customers the KINGS Comics shopping experience. Our convention appearances enable us to see our Mail Order and Online Order customers in person, as well as meet new customers and bring international and local comic book creators to fans.
Kings Comics in Sydney since 1986
After opening stores across all points of Sydney, in 2002 we moved from Elizabeth Street to Pitt Street Sydney. Modelled on our modern, bright and colourful FOX Studios store, the new city store catered to our growing customer base who have now grown up on popular culture. Whilst still providing all the services to the ongoing loyal comic book fraternity, this store enabled us to continue to build KINGS' range of comics and collectibles - one of the most comprehensive in Australia. Now truly a pop culture entertainment destination focusing on comics, action figures, statues, apparel, toys and collectibles from a wide range of genres. We carry super-hero, crime, fantasy, science fiction and independent comic books and graphic novels - it's a great way to introduce our customers to the now-mainstream world of graphic storytelling.
With the onset of the light rail construction, in 2018 we moved temporarily to a store on busy George Street and were able to introduce our brand to a whole new audience of shoppers. We are now looking forward to our new store currently under construction on Clarence Street and with a whole new look Kings, we invite you to visit us and see how we have evolved throughout the years.
KINGS remains to this day very customer focused and service oriented. KINGS has been acknowledged as an industry leader by winning such international awards as the Will Eisner Spirit of Comics Retailer Award (presented at Comic-Con International, San Diego) in 1996 which recognises excellence in comics-retailing and a commitment to the promotion of the comic book industry. KINGS Comics has also won five international Diamond Comics Best Practices in Retailing Awards for Best Graphic Novel section 2012, Best Customer Loyalty Program 2012 for our "KINGS Premier Club" and Best Internal Signage 2013, Best Library/School Program or Event 2014 and Best E-Newsletter 2015. Locally, KINGS has also been awarded three times for Retail Outlet of the Year - The Ledger Awards, held in 2005-2006-2007 (KINGS won the Gold, Silver and Gold awards respectively), for Australian retail excellence and support to the local industry.
Want to know more?
So to find out more about KINGS Comics and the products and services we provide, please take an adventure through our site - we're sure you'll find something in our online store that will be exciting and fun! Or perhaps you'll just want to read up on the latest comics and collectibles reviews. And if you have any questions you can always e-mail us at firstname.lastname@example.org - our staff are more than happy to answer any of your questions - and we will guarantee to send a response to your query ASAP!